AI-Driven Concept Art & World-Building
When you can create almost anything, choosing the right visual style for your project can feel exhausting, both emotionally and financially. With AI concept art, we help you streamline that process to set your project on solid foundations.
Methodology
• Phase 1: Moodboarding – We use inspiration from art, the natural world, industrial design, and more to help you choose a direction that feels right.
• Phase 2: Look & Feel – We begin to create your look and feel using the AI model that most fits your project.
• Phase 3: Concept Art – We create high-quality renders of key scenes or moments from your project to bring it to life.
Case Study: SLB Basketball
The Challenge: The UK’s premiere basketball league wanted to incorporate more exciting imagery into their in-game displays and hype films to get the audiences built up for the games.
The AI Solution: We worked with their Head of Communications to start bringing their visual language to life, understanding their brand guidelines and partner requirements.
The Result: We used multiple AI models to create edgy, exciting artwork that spoke to the fans and spoke for the brand. These were then used as the base for films that were used in-game and as promos.